If you are an event planner or intend to organize an event, then you need to carry out an Event Survey. With an event survey, you can gather relevant information from event attendees before and after the event.
The best event surveys are tailored to each survey respondent so that you can gather accurate data to improve the overall event experience. This article explains the 33 best questions you can list in your event surveys to help you get the most relevant responses.
An event survey is a simple data collection tool that event organizers can use to collect relevant information or feedback from attendees and guests before and/or after an event. It provides an ample opportunity for event organizers to understand the expectations and experiences of the audience.
You can administer event surveys using both online and offline survey methods including telephones, video calls, and online forms. Event surveys are integral to the success of any event and interestingly, 54% of event planners assert that these surveys help them to gauge attendee satisfaction and the overall event success.
Just like the name suggests, a pre-event survey is a type of event survey that is administered before the event. It typically lists questions that prompt prospective event attendees to hint at their expectations and communicate their preferences for the event.
While planning for an event, it helps to know your audience's expectations as you can leverage this information to make the right event planning decisions. While your experience as an event planner counts for something, a pre-event survey provides factual information to back your decision-making process.
In most cases, knowing what your audience wants will help you pull off a great event. While you can make guesses and assumptions about what event attendees would like, it is much easier to just ask them for their preferences.
If this is a successive edition of your event, you can ask the respondent instead, to state whether he or she attended the previous edition (s). This question provides a reference point for your event in terms of what people would expect in a generic sense.
This question helps you to identify any areas needing improvement in your event registration process for future events.
Here, respondents can communicate their degree of satisfaction with the speaker line-up for your event. If many participants are uncomfortable with your speaker list or panel choice, you can make necessary adjustments before D-Day.
Depending on the answers you get to this question, you would be able to follow up on registered prospective participants and encourage them to share your event details with their colleagues, friends, and family.
This event registration form from Formplus allows people to register to attend your event seamlessly while providing useful information for your pre-event survey. As respondents fill in their bio-data, they can also answer pre-event survey questions in the same form.
In the form builder, there are different form fields that you can add to your event survey template framework to make it suit the needs of your team. To make your form unique, you can add your organization's logo and change the survey's background to your chosen image.
A post-event survey is administered after the event to gather attendees' feedback on the overall conduct of your event and to also identify areas needing improvement. It is an objective method of evaluating different aspects of your event and to rate your event's performance.
Event attendees usually leave your event with multiple diverse experiences. Since you cannot be everywhere at the same time, the best way to have a holistic view of your event and to assess it successfully is by conducting a simple post-event survey.
The questions you'd find in a post-event survey are mostly rating and open-ended questions. These questions, to a large extent, allow the event attendees to freely communicate their thoughts and experiences without the limitations that come with predetermined answer options.
This is an easy question that allows respondents to score your event against the expectations earlier stated in your pre-event survey.
If responses to this question lean more towards the positive option, it shows that event attendees were satisfied with your event, in general.
Responses to this question also help you to gauge the level of satisfaction of your attendees.
This question allows event attendees to rate the check-in process at the venue of your event? How long did the process take and did they find it effective?
Here, event attendees can inform you about any behaviors or actions during the event that made them uncomfortable. You can use this information to improve future events.
One of the primary reasons for attending events is networking. Use this question to find out if your event provided attendees with ample opportunities to grow their networks.
Responses to this question provide clear insights into the value of your event for different participants.
Collect useful feedback from event attendees to help you plan and execute your next event seamlessly.
Here, respondents can score your event in terms of the goals and objectives you outlined earlier.
This question allows event attendees to rate different speaking sessions at your event and also highlight the strong and weak points of each section.
Can't find your preferred post-event survey? Sign up for free to create any kind of survey you want
your event survey using multiple methods and this makes it easier for you to collect responses from all interested event attendees. For instance, after creating your survey, you can share the form as personalized email invitations to attendees.
You can also add the form to your organization's website or the event's web page to make it easier for attendees to access and complete the survey. Formplus allows you to use social media direct sharing buttons to share your pre-event and post-event surveys with your online community.
With Formplus, event participants can fill and submit your event survey even when there is poor internet connectivity or no access to the internet. This means that poor internet access can no longer prevent you from collecting the data you need after your event.
Event attendees can access and complete your survey from the comfort of their internet-enabled mobile devices. Formplus forms are mobile-friendly which means that you can view and fill them out using your smartphone or any other internet-enabled device.
Also, our forms perfectly fit into any type of screen that they are viewed on; making it possible for you to complete event surveys without having to pinch out or zoom in on your mobile device screen. The form builder is also mobile-responsive and allows you to create your event survey on the go.
Take your event survey a notch higher by changing its look and feel using our numerous form customization options. Without a single line of code, you can change your form layout, choose preferred form fonts, and add your organization's logo to your event survey. With Formplus, you can create beautiful event surveys for use.
Customize the URL of your event survey form by adding your organization's name to it to make it appear more professional. Sharing your form via a custom subdomain is a great way to promote your event/organization by keeping your brand name in the minds of your target market.
After event attendees fill and submit responses to your survey, Formplus allows you to automatically redirect them to your preferred web page. This is a good way to drive organic traffic and engagements to specific pages and forms on your organization's website. For instance, if you would like them to register for upcoming events, you can automatically redirect them to the event registration forms.
To make team collaboration even easier, Formplus allows you to add your team members to a shared account and work on forms, data, and responses with them. This way, your team members can be fully involved in the event survey process.
As the administrator of the shared account, you can set permissions to grant or restrict access to forms and folders, and also assign roles to form collaborators. The shared account has an audit trail that allows you to track any changes and suggestions made to your forms, reports, and folders.
Event surveys can uncover useful details and information about your event attendees that you had no idea of. However, this only happens when you create a smart event survey with good survey questions that prompt objective responses from participants.
Before deciding on the questions to list in your survey, you must, first of all, define the context of the data collection process; that is, whether it is a pre-event or post-event survey. Ensure that your survey questions are precise and straight to the point to get the best responses from your target audience.
You may also like:
Data gathering is a flexible and exciting process; especially when you use surveys. There are different survey methods that allow you to ...
Open and close-ended questions are common types of survey questions in research, which is why most people use them to gather data in a ...
Mobile phone surveys have become one of the most common methods of data collection. GSMA data suggests that 66.79% of the world's ...
Sampling bias is a huge challenge that can alter your study outcomes and affect the validity of any investigative process. It occurs when ...