Looking for ways to improve your customers’ satisfaction level and gain their loyalty? Customer suggestion forms give customers a platform to share their feedback about your products or services.

Customer suggestion forms can also help you learn about your customers' expectations and needs. It provides you with recommendations and ideas on how to make your products more appealing to your customers.

In this article, we'll look at customer suggestion forms, their benefits, and how to effortlessly create them with Formplus.

What Should Be in a Customer Suggestion Form?

Product or Service Information: Your customer suggestion form should include details about the product or service customers are giving you feedback about.
Suggestion details: Add fields that allow customers to give a detailed description of their suggestions.
Rating Scale: Rating scales enable you to assess customers’ satisfaction level with your product or service. It's a more specific method of measuring customer satisfaction than yes or no questions.
Submission and Follow-up: Let customers know how you intend to use their feedback. Also, collect their contact details so that you can contact them if they made a complaint.

What Are the Benefits of Customer Suggestion Forms?

Builds Customer Loyalty

Giving customers a place to voice their opinions shows that you value their input and are committed to meeting their needs. This helps you gain their trust and improves the chances of them sticking with your brand.

Better Products and Services

Customer suggestions can provide valuable insights into what customers want. Implementing these suggestions enables you to develop products and services that solve customers' problems.

Brand Differentiation

Offering products and services that are better suited to your customers' needs sets you apart from the competition. It also helps you position your products more favorably with your target audience, giving you an edge over your competitors.

How Do I Create a Customer Suggestion Form?

Go to the Formplus customer suggestion form template.
Click “Use this Template”
Next, sign in or create an account with Formplus.
Edit the form questions to fit your brand, product, or service.
Next, save the form.
Customize the form’s design to fit your brand- color, font, logo, and other branding assets.
Preview the form to ensure it’s user-friendly on all devices.
Configure the form settings, such as the notification email, post-submission page, autoresponder, etc.
Share the form with customers by embedding it on your website, QR code, social media, or email.
Monitor customer suggestions with the responses dashboard.
Use the analytics dashboard to identify patterns in customer feedback, who your customers are, and how to effectively solve their problems with your products or services.

Conclusion

Customer suggestion forms give you insights into your customers' needs and ideas, so you can effectively meet their needs.

Want to collect customer suggestions effortlessly? Get started with the Formplus customer suggestion form template.