Introduction

The survey research industry is booming. Companies are turning to survey research to get a better understanding of their customers and their consumers, as well as to help them develop new products and services.

But what if you don’t have the resources or expertise to conduct your own research? In this article, we’ll help you find the best survey research companies in 2022 so that you can find the right partner for your needs.

What is a survey research company?

A survey research company is a company that provides the tools and services necessary for conducting surveys. These companies can be small businesses or large corporations, and they conduct surveys and other types of data collection for businesses, organizations, governments, and others.

Survey research companies offer a variety of services to their clients. They may provide marketing research, demographic research, customer satisfaction surveys with feedback mechanisms or mobile apps, employee satisfaction surveys to collect employee feedback, benchmarking studies, and reports on performance evaluation.

Survey research companies may also sell survey data to outside clients, but this is not part of their core business. First, who needs the services of a research company?

Who needs to consult a survey research company

  1. Researchers: A researcher needs to consult a survey research company to conduct surveys that gather data for their studies, research projects, and reports. Researchers may also want to consult a survey research company to conduct surveys on behalf of external clients when they are working on a project that they need help with.
  2. Marketers: Marketers often use surveys in their marketing campaigns because they can gain valuable information about how different groups of people react to certain products or services that they are trying to sell. However, marketers can also use surveys as part of their marketing strategy by asking their customers questions about what they think about their brand or what they think would make them more likely or less likely to buy whatever product it is that they are trying to sell.
  3. Students: Students often use surveys in their classes because it allows them to interact with other students and get feedback on what kinds of topics are being discussed at the moment. They may also use surveys as part of their academic assignments so that they can get feedback from others about what kind of questions should be included in an essay or project proposal so that everyone will have an idea of the given issue before developing ideas for writing and submission.

Service offerings of survey research companies

  • Study Design: Survey research companies offer a wide range of services, including study design, questionnaire writing, and survey administration. The first step in designing a study is to identify the goals and objectives of your survey. This will help you create the appropriate questions and topics to focus on. Survey researchers can also help you with other aspects of your research such as developing a budget for your project or determining which demographic groups would be most likely to respond positively to the questions you’ve designed.
  • Interviewing: Interviewing is another way that survey research companies can assist you with your project. They can help you create an interview schedule for participants who will be answering questions during your survey. They may also help with logistics such as scheduling interviews or making sure that all participants have access to an internet connection so they can answer questions online during scheduled times.
  • Online Research: Online surveys are one of the most popular ways that businesses and organizations conduct market research today because they allow people who might not otherwise have access to participate in surveys due to geographic location or other factors to do so easily through the internet without requiring any special equipment.
  • Mail Surveys: Mail surveys are another option for conducting surveys that have been designed by survey research companies.
  • Telephone Surveys: Survey research companies may also offer telephone surveys as a way of conducting market research or customer satisfaction surveys.
  • Data Analysis and Reporting: Survey companies may also be able to analyze your data and report on it in ways that make sense for your business needs. For example, by offering statistical information about how many people completed the survey or how likely they were to recommend your product or service based on their responses to questions in the survey.

Valuation of leading survey research companies in 2022

The survey research industry is growing at a rapid rate. According to a survey conducted by the American Association for Public Opinion Research, the number of people who use survey research has increased by nearly 50% since 2015.

As more survey research companies enter the market and as more people become familiar with the benefits of conducting surveys, it is likely that valuations will continue to rise. According to analysts from the CB Insights database, there are currently 17 companies listed within the survey research industry that have a valuation over $100 million. 

Of these companies, 10 have a market capitalization greater than $1 billion, which indicates that there is strong demand for these businesses. These numbers suggest that even though valuation has been relatively stable over time, it could still increase significantly in 2022 as demand continues to grow.

How Formplus can help survey research agencies & practitioners

Survey research agencies & practitioners are always looking for new ways to get their clients the perfect data. The problem is that there are so many different ways to collect information, and it can be difficult to figure out which method is best for your situation.

That’s where formplus comes in. Formplus can provide your company with a wide range of tools that will help you get the most out of your surveys.

Formplus has over 1000 survey templates for you to use and with the form builder feature, you can customize your form to fit your needs. Formplus is the fastest way you can get your survey done. 

Formplus help you create a professional survey, with all the necessary fields so you can get to work immediately. Formplus is also the best for gathering your survey answers and conducting the analysis. It also has an easy share feature for you to share your findings.

10 Leading Survey Research Companies (Founding, services offered, employee size, company overview)

  1. Panelbase: Founded in 2005, Panelbase is a leading market research firm that offers an array of services including online surveys, e-mail surveys, in-person interviews and focus groups. Since its founding, Panelbase has gained a reputation for high quality and customer service. It also offers its clients access to an extensive database of over one million respondents from around the world. They have good years of experience and employ around 200 people. They are headquartered in UK. 
  2. Toluna: Toluna is a leading market research company that offers a wide range of services, including online surveys, e-mail surveys, in-person interviews and focus groups. Since its founding in 2000, Toluna has gained a reputation for high quality and customer service. It also offers its clients access to an extensive database of over one million respondents from around the world. They are headquartered in  Wilton, Connecticut, United States.
  3. Quest Mindshare: Quest Mindshare is a leading market research company that offers a wide range of services, including online surveys, e-mail surveys, in-person interviews and focus groups. Since its founding in 2013, Quest Mindshare has gained a reputation for high quality and customer service. It also offers its clients access to an extensive database of over one million respondents from around the world. It provides market research services through its subsidiaries and affiliates throughout Europe, the Middle East, Africa, Asia Pacific and North America. 
  4. Askia: Founded in 1996, Askia is a market research firm that offers quantitative research services and uses AI to help their clients understand their customers better than ever before. 
  5. Worldwide Market Research Inc. (WMR): Founded in 2013, Worldwide Market Research Inc. offers market research services to companies around the world. The company has grown rapidly over the past few years, reaching an employee size of over 300 people in 2013, with plans to grow that number as time goes by. WMR offers a variety of survey research solutions, including opinion polls and customer satisfaction surveys, as well as online surveys and web surveys.
  6. Global Survey: Global Survey was founded in 2012 and offers market research services for both companies and individuals around the world. The company currently has offices in five different countries the United States, Canada, Brazil, Mexico and India and is growing rapidly across all locations.
  7. OvationMR: Founded in 2016, OvationMR is a leading provider of online surveys in North America and Europe with more than 1 million respondents per month. OvationMR’s goal is to provide customers with high-quality results while maintaining their competitive edge by offering cutting-edge technology solutions to meet their needs.
  8. IntelliSurvey: IntelliSurvey is a leading survey research company. They offer consulting services, data collection and management, and data analysis. IntelliSurvey was founded in 2001 and currently has more than 100 employees across the United States and Canada. They’re known for their high-quality, professional surveys and data collection services that are available in over 90 languages. They also offer a wide range of survey tools, including mobile apps and online tools that help you create your own surveys and collect data from your customers or employees.
  9. Just The Facts Inc.: Just The Facts Inc. is a leading survey research company that offers services for all types of market research projects, including online surveys and phone polls. Their services include online interviews, phone surveys, web surveys, focus groups, and other forms of market research. Just The Facts Inc. was founded in 2001, and currently has over 500 employees across North America and Europe.
  10. Mindfield Online Internet Panels: Mindfield Online Internet Panels offers internet panel research to organizations across North America and beyond. Their panels are designed to provide high-quality data collection while reducing costs through automation technology and streamlined processes.

Conclusion

Survey research companies are changing the tides in the global market today as established professionals that can help you or your company conduct surveys for any type of purposes at a token. You no longer have to worry about curating an effective survey research, simply contact any of the listed companies and get your survey done.


  • Olayemi Jemimah Aransiola
  • on 8 min read

Formplus

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